MBA Informational Page

An Interactive Information Page

MBA Informational Page

An Interactive Information Page

Project Overview

The Wisconsin MBA landing page was designed for the Wisconsin School of Business website to help perspective MBA students compare all three programs and help them decided which one best fits their needs.

My Role

After doing research and pulling analytics, I wireframed the page to create a user friendly interactive page. I then designed the interface using the School branding.

Tools

  • Balsamiq
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign

The Pre-Design Phases

I worked directly with key MBA stakeholders to gather requirements. We worked to determine what information potential MBA students would need to determine the program that is right for them.

I created wireframes for the full page layout, as well as the various content tabs. Throughout the iterative process, I held meetings with the stakeholders to ensure the page showcased all of the desired content.

The Visual Design

After the iterative wireframing process, I created the visual design for the page. Following the school's branding I added graphics and colors to the page.